Privacy policy

Privacy Policy

Last Updated: January 2026

This Privacy Policy describes how Blustarfish Swimwear ("Company," "we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit or make a purchase from Blustarfishswimwear.com (the "Site"). This policy is designed to protect both our customers and the Company professionally and personally.

By accessing or using our Site, you agree to the terms of this Privacy Policy.


1. Information We Collect

We may collect the following types of information:

a. Personal Information You Provide

When you interact with our Site, you may voluntarily provide:

  • Name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment information (processed securely by third-party payment processors; we do not store full payment details)

  • Order history and preferences

  • Communications you send to us (emails, messages, customer support inquiries)

b. Automatically Collected Information

When you visit the Site, we may automatically collect:

  • IP address

  • Browser type and version

  • Device information

  • Pages viewed and time spent on the Site

  • Referring/exit pages

  • Cookies and similar tracking technologies


2. How We Use Your Information

We use your information to:

  • Process and fulfill orders

  • Communicate with you regarding purchases, updates, or support requests

  • Improve and optimize our Site and services

  • Personalize your shopping experience

  • Send marketing or promotional communications (only if you opt in)

  • Detect, prevent, and address fraud, abuse, or security issues

  • Comply with legal obligations


3. Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Enable core website functionality

  • Remember your preferences

  • Analyze traffic and performance

  • Support marketing and advertising efforts

You may disable cookies through your browser settings; however, some features of the Site may not function properly.


4. Sharing Your Information

We do not sell or rent your personal information.

We may share information with trusted third parties only as necessary to operate our business, including:

  • Payment processors

  • Shipping and fulfillment partners

  • Website hosting and analytics providers

  • Marketing and email service providers

  • Legal or regulatory authorities when required by law

All third parties are contractually obligated to protect your information and use it only for authorized purposes.


5. Data Retention

We retain personal information only as long as necessary to:

  • Fulfill the purposes outlined in this policy

  • Comply with legal, tax, or accounting requirements

  • Resolve disputes and enforce agreements

When information is no longer needed, it is securely deleted or anonymized.


6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.


7. Your Rights & Choices

Depending on your location, you may have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion of your information

  • Opt out of marketing communications

  • Restrict or object to certain data processing

To exercise your rights, contact us using the information below.


8. Children’s Privacy

Our Site is not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If we become aware that such information has been collected, we will delete it promptly.


9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies independently.


10. Limitation of Liability

To the fullest extent permitted by law, Blustarfish Swimwear shall not be liable for any indirect, incidental, consequential, or punitive damages arising from or related to the use of your information or the Site.


11. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Changes will be effective immediately upon posting to the Site. Your continued use of the Site constitutes acceptance of the revised policy.


12. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Email: support@blustarfishswimwear.onmicrosoft.com


Disclaimer: This Privacy Policy is provided for general informational purposes and does not constitute legal advice. We recommend consulting a qualified attorney to ensure compliance with applicable laws and regulations, including but not limited to GDPR, CCPA/CPRA, and other privacy laws relevant to your business.